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Pricing your Property to Sell

Advantages of Correct Property Pricing

Seller maintains negotiation advantage with realistic pricing

Initial marketing time is crucial

Improve marketability of property by pricing right

Choose agent on competence - not on "promised" price

Avoid over exposure by pricing realistically

One chance to make "first impression" on Buyer

Price is the most important negotiation factor to the Buyer

Price creates interest

Don't eliminate Buyers by out-pricing them

Interest sells houses - not time

Buyers buy by comparison and elimination

Buyers compare price and value for money

Combine realistic asking price with initial surge of interest

Price compensates for property's shortfalls or inadequacies